Write in a natural way

A while ago many bloggers competed to see who repeated a keyword more often in an article.

But this absurd competitiveness has been disappearing, because fortunately Google's robot has become more "human".

Now the search engine penalizes this spam technique to readers, and requires the use of synonyms.

If you want better organic positions in the search results you need to use:

• Main keyword.
• secondary words.

As you can see, writing content optimized for SEO does not mean repeating the same keyword a thousand times.

There are two keys to succeed with the contents of your blog: write naturally, and show your personality.

I have not said anything new, but the reality is that it is. Because many blogs only wrote their articles thinking about the search engine.

Always remember that people are the ones who will read and leave comments, they will share your articles in social networks. And even more important, they will sign up for your blog newsletter .

When you're going to write an article, think about your target audience , and how to optimize the content to attract readers .